Patti Grandidge, the Philippine endorser of Physiogel, shot for its current campaign late last year for Physiogel’s lotion. Being a user for years, she is a true believer in it. Like Patti, Physiogel users are busy, successful individuals who strive hard every day for their goals. And skin issues such as dryness shouldn’t be their concern. Reason why Patti trusts Physiogel to help her with her skin challenges. The campaign’s simple, straight forward approach highlights the efficient and no frills effectivity of the brand. Confident in her skin with Physiogel, Patti never misses any second in life wasting on worries or insecurities. Photographed by Paolo Pineda, with make up by Mayesa Delos Santos, hair by Mark Familara and styled by Rainier Dagala of Rain X Em.